Coach BJF Join Now
Online & In-Person · World Gym North Lakes

Build The Body. Own The Mindset.

I don't do copy-paste plans. Every program is built around your body, your schedule and your goal, backed by the kind of accountability that actually keeps you showing up.

Real Client. Real Results.

  • 8+ Years Coaching
  • 5.7K+ Community
  • 100% Custom Programs
  • Australia Wide
What I Offer

Coaching Built Around You

Whether you train beside me in the gym or anywhere in Australia through the app, every program is built from scratch around your goals, your schedule and your body.

Most Popular

Online Coaching

Train anywhere in Australia. Delivered through the BJF Training App with full support between sessions.

  • Custom training program updated weekly
  • Personalised nutrition & macro targets
  • Form check videos & technique feedback
  • Direct messaging & weekly check-ins

In-Person PT

1-on-1 personal training at World Gym North Lakes. Hands-on coaching, real-time correction and serious accountability.

  • Face-to-face session coaching
  • Technique & lifting fundamentals
  • Progressive strength programming
  • Flexible session packages

Body Recomposition

Build muscle and strip body fat at the same time. A structured plan that reshapes your physique without crash dieting.

  • Simultaneous fat loss & muscle gain
  • Calorie & macro periodisation
  • Progressive overload programming
  • Weekly progress & measurement tracking

Coach Mentoring

For PTs who want to level up. Learn the systems behind real client results, program design and building a coaching business.

  • Program & client management systems
  • Assessment & progression frameworks
  • Client retention & communication
  • Business & brand growth

Nutrition Coaching

Stop guessing what to eat. Sustainable, flexible nutrition that fits your life and actually moves the needle.

  • Custom macros & calorie targets
  • Flexible meal frameworks
  • Habit-based, no crash diets
  • Ongoing adjustments as you progress
Meet Your Coach

I'm Ben, Coach BJF

I started coaching back in 2017 in a small local gym, and the same thing that hooked me then still drives me now: watching someone completely transform when they finally have a plan built for them.

Since then I've guided men through complete body recompositions, mentored other personal trainers, and built online clients all over Australia. No copy-paste programs. No guesswork. Just custom coaching, honest accountability and results you can see in the mirror.

'17Coaching since 2017
World Gym North Lakes, QLD
  • Coaching since 2017
  • Fat loss & muscle-building specialist
  • Online clients across Australia
  • Mentor to other personal trainers
Train With Me
A man training on a pec deck machine in a dark gym, shot in black and white
How It Works

Your First 4 Steps

Getting started is simple. Here's exactly what happens from the moment you hit apply.

  1. Apply

    Fill out the quick application below so I understand your goals, experience and where you're starting from.

  2. Strategy Call

    We jump on a call to map your goals, lifestyle and the fastest realistic path to get there.

  3. Your Plan

    I build your custom training & nutrition program and load it into your BJF app or book your first session.

  4. Execute & Adjust

    Weekly check-ins, ongoing tweaks and constant accountability so you never stall or guess again.

Real Results

Transformations That Stick

Custom programming, real accountability, and clients who put in the work. Here's what's possible.

Before and after, front view: fat loss and recomp

Fat Loss & Recomp

Leaner, stronger, more defined

Before and after, front view: lean and strong

Lean & Strong

Dropped body fat, built muscle

Before and after, side view: body recomposition

Body Recomposition

Visible change, same dedication

Before and after, side view: fat loss journey

Fat Loss Journey

Consistent work, real progress

Coaching Plans

Pick Your Level

From a self-guided program to fully-managed face-to-face coaching at World Gym North Lakes. Elite F2F plans ($150-$180/wk, check-in + PT session) and casual PT sessions ($75-$100/wk) are also available, ask on your strategy call.

Training Program

First time in the gym, or making a return.

$95One-time PDF program
  • 3-day full body training program
  • Cardio recommendations for fat loss
  • Beginner & return-to-training friendly
  • Instant PDF download
Buy Program

Online Custom Training

A custom block to run on your own.

$55/wk6-week min · 2-week cancel notice
  • 6-week custom training block
  • BJF Training App access
  • Progress photo tracking
  • Nutrition monitoring
  • Smart-watch integration
Get Started
Most Popular

Online Coaching

Custom training plus real accountability.

$90/wk6-week minimum commitment
  • Everything in Custom Training
  • 30-min Google Meet check-ins
  • Nutrition & training accountability
  • Ongoing adjustments
Apply Now

Premium F2F

Hands-on coaching at World Gym North Lakes.

$120/wkFrom · 12-week minimum
  • 30-min face-to-face check-ins
  • Skinfold & tape measurements
  • Progression photos
  • BJF Training App access
Enquire
Client Words

Don't Just Take My Word

Ben actually built the program around my shift work and my dodgy shoulder. First time I've ever stuck to something past a month. Down 12kg and still going.

Mark J. Online Client

Took me from never having trained to genuinely loving the gym. Ben never once left me guessing what to do. Every week had a clear plan and I just followed it.

Dylan R. Online Client

Same weight on the scales, completely different body. Down a belt notch and finally look like I lift. Didn't think recomp was actually possible until this.

Sam T. Body Recomposition
Real changes. Real consistency. Real results.

You Could Be Next.

View Plans & Join
  • Free, no-pressure strategy call
  • Honest plan for your exact goal
  • Online Australia-wide or in-person QLD
  • No lock-in guesswork, just results
Not ready to commit?

Send Me A Message

Not sure which plan fits? Drop your details and I'll point you in the right direction, no pressure, no hard sell.